I create pretty things that do more than look good—they tell stories, spark emotions, and make magic happen in the digital world.

I’m Manda, a creative leader with nearly 15 years of experience in digital media, specializing in blending design, marketing, and advertising to craft visuals that captivate and campaigns that deliver results.

I excel at:

• Making bold visual statements that are as original as they are impactful

• Developing innovative digital marketing campaigns that drive engagement and boost brand visibility

• Continuously seeking fresh ideas and embracing new challenges to keep my work dynamic

• Mentoring and inspiring creative teams to achieve excellence in design and execution

• Streamlining workflows and improving productivity through savvy project management

• Collaborating with clients and stakeholders to align creative direction with business goals

• Ensuring accuracy, consistency, and top-notch quality in every project

• Mastering the latest software and tools to stay ahead in the digital landscape

• Analyzing market trends and audience insights to craft strategies that optimize communications

As a Communications Specialist at Pierce County, I lead the visual identity for the Planning and Public Works department, while also guiding the communications team and county. My leadership fosters collaboration, inspires creativity, and elevates the county’s presence across all platforms.

Beyond my creative expertise, I’m a proven leader in executing high-impact projects. I spearheaded the 2020 Elections and Census communications efforts, which garnered over 77 million impressions and 64,570 link clicks across various media platforms, successfully engaging hard-to-reach communities, including Spanish and Korean language voters.

I also led critical COVID-19 campaigns for local government, including vaccination efforts and the "Stay Home, Stay Safe" initiative, which achieved over 1.8 million impressions, 371,191 video views, and 49,379 engagements, effectively utilizing targeted social media strategies.

 

Earning a Master of Arts degree in Visual Communications Design was a significant milestone in my journey as a creative professional. This education not only fueled my passion for continuous learning but also deepened my understanding of the theoretical foundations that shape my practical design work. The advanced knowledge I gained through my studies empowers me to create compelling visuals that align with strategic objectives, blending artistic innovation with practical application to deliver impactful results in every project I undertake.

On social media, I've built a thriving community of over 270,000 followers across TikTok and Instagram, where I share my love for home decor, design, and visual storytelling. Being featured in the New York Times for my insights on the Barbiecore trend and my portfolio on Unsplash, which has amassed millions of downloads and views, are among my personal accomplishments. Balancing my personal life with my creative endeavors is a constant dance, but one I cherish as I continue to create, inspire, and make magic in every aspect of my life.